Mobile Gambling — Past, Present and Future
Wednesday, November 30th, 2011For many industry commentators, 2011 will be seen as the year in which mobile gambling finally comes of age. For years now, the platform was heralded as the ‘next big thing’ — the future of gambling. Yet, results have fallen way short of the bold projections of a few years ago, and the real growth of this platform only began with the World Cup in 2010 where numbers suggested up to a 400% increase in platform usage across key operators. Attend this session as our resident mobile expert, Aideen Shortt gives an insight to this burgeoning sector with topics including: -An overview of the market — projections, countries, devices, operating systems -Products that work on mobile -What went wrong in the past and what are the enabling trends now -Current obstacles and roadblocks
